500 lbs. of denim headed for the dump.

We gave it new life. A study for circularity.

Global architecture firm GBBN commissioned 370 upcycled denim tote bags for their annual holiday client gift. I took the opportunity to write a case study on the process which you can read about more here. It goes into depth about why I felt compelled to take on this project, why it is important to share the process, some hurdles and outcomes.

KEY TAKEAWAYS:

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Design for Upcycle - Circular Thrift